Harris Teeter features hydroponic container farm, Vertical Roots. This video feature was recorded on-site at the State Farmer’s Market in Columbia, SC. The Harris Teeter: Meet Your Neighbor program, lists Vertical Roots as a Home Town and Regional Partner for the Southeast.
Lead Farmer, Rebekah Laughridge shares the passion behind Vertical Roots’ mission, “Here at Vertical Roots we’re not just a farmer. We’re producing new lettuce from seed to harvest and we’re getting local food out to our communities in a sustainable way.”
With a committment to support local businesses such as; farms, fishermen, local town products, and breweries is clear with Harris Teeter’s “Meet Your Neighbor” program. These business and product features reach across four categories: 1) From your local neighbor (in-state partners), 2) From your regional neighbor, 3) From your USA neighbor, and 4) Harris Teeter Home Town. This program also shares video and images, education points about each partner, and recipe features for farms and produce brands.
The highlight video on Harris Teeter’s YouTube channel features team members from across the company. Including highlights from Andrew Hare, GM, Rebekah Laughridge, Lead Farmer, and Evan Aluise, Chief Engineer. Follow the link below to see and hear more Vertical Roots Farm. Vertical Roots is changing the produce industry with software, technology and indoor hydroponic systems built in up-cycled shipping containers.
Harris Teeter is a subsidiary of The Kroger Co., founded in 1960 by North Carolina grocers W.T. Harris and Willis Teeter. Harris Teeter operates over 230 grocery stores in seven states including; North Carolina, South Carolina, Virginia, Georgia, Maryland, Delaware, Florida, and the District of Columbia. The regional grocery store chain employs approximately 30,000+ associates, according to the retail giant.