Charleston Business speaks with Andrew Hare, GM of Vertical Roots.

“This virus, this pandemic, has not changed how we operate,” Hare said. “We abide by the highest level of food safety, and that’s not changing whether or not there’s a … virus spreading.”

Hare said he never wants it to come across that hydroponic farming is better than conventional farming — the two methods are just different. The most basic difference, he said, is that conventional farming is outdoors and susceptible to the effects of livestock and nature, while hydroponic farming at Vertical Roots is within a controlled environment.